Strategy

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5.9.2000 updates

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Update 15.3.
Mintzberg 4
1) Why are middle managers important? What is the role of middle managers?
2) What are corporate and competitive strategies according to Michael
Porter? What are premises of corporate strategy?
3) What is global strategy according to George Yip? How is it developed?
4) How do big companies create innovation according to James B. Quinn?
updated 18.2.2000:

Minzberg 1:

1.Strategia vs, Taktics Quinnin mukaan. Vertaile menetelmiä ja hae yhteneväisyydet !sivu 5

2. Strategiset mahdollisuudet vs. toteuttaminen Andewsin mukaan. Corporate Competences ja resurssit.s 54 alkaen)

3. Strategy Evaluation by Rumelt sivu 91.

4. Core Competences, Core Products and Core End-Product relations. How to keep competences ?
sivu 82 alkaen...)
Minzberg 4

   H.M. discusses the mature context in his article The Machine
   Organisation. What is the basic structure of such an organisation? In
   what kind of an environments are such organisations found?
   According to H.M. are there economic advantages of diversification over
   the Machine Organisation?
   In the article managing innovative chaos Quinn describes a strategy for
   innovation. What are it's key elements?
   Christopher A. Barltell and Sumantra Goshal found in their study that
   building a truly multidimensional organisation is difficult, What kind
   of assumptions can block the necessary organisational developments? How
   successful companies in developing truly multidimensional organisations
   have overcome these problems?

Minzberg 5

   Describe Cartier%s product development process & marketing strategies.
   What is the basis of an effective marketing strategies in Cartier?
   In the late 80's the advertisement industry was in the midst of major
   transformation. Discuss the forces and reasons behind this structural
   change.
   After Zanussi acquisition what measures did Electrolux take in order to
   build durable competitive advantage? What 3 areas was chosen as the
   focal points for strategy formation of Zanussi?
   Why was corporate cultural revolution necessary in SAS's organisation at
   the beginning of 80's? What kind of changes were made? What kind of
   problems were encountered in the process of change
   Mintzberg #3:

     1.   Six basic parts of organisation.
     2.   Conceptual horseshoe (acc. article: Who should control the
corp.). Final conclusions.
     3.   How Philips changed strategy in early 80s? Why?
     4.   Core idea of Polaroid case.

Mintzberg #4:

     1.   How strategy develops in an entrepeneurial organsiation?
     2.   In a period of rapid growth in a mature industry - what are
probable changes in competitive environment?
          Strategic implications?
     3.   Basic features and structure of adhocracy. Conditions of
innovative organisation?
     4.   Describe crescendo model of juvenation. 4 stages of rejuvenation?
What is ment with
          the critical path of corporate renewal?
Mintzber #2:

1.   Changes in Spanish banking sector. Positioning in this environment?
2.   Benetton's future ideas. Ground your answer in theories presented in
the book.
3.   Canon's three dimensional managemnet approach. Four basic requirements
for  succes in
     diversified business by Mr. Kaku.
4.   Honda 'extert system'. What was unique ?